Our Story

Vivid Sportswear is a brand designed for women, by women.

We want to inspire women to have amazing adventures, be active, and feel strong and comfortable in their own skin. We are all about inclusion and celebrating women for their individuality and uniqueness. 

Our aim as a brand is to make women feel empowered and inspired to be their best, most vivid selves. 


Our products

We create beautifully bold active wear for all shapes and sizes. Whether it's it's performance, yoga, running, a workout at the gym, or just everyday out-and-about, all our pieces are designed to fit well, support your body, move with you, and most importantly, make you feel empowered about your body.

Follow us on our journey as we expand and grow Vivid Sportswear into something that will inspire and motivate you to live every day to the fullest.

Be Vivid. Be Bold.